{"id":462,"date":"2020-12-11T18:49:27","date_gmt":"2020-12-11T18:49:27","guid":{"rendered":"https:\/\/fixture.media\/?page_id=462"},"modified":"2022-05-06T21:43:15","modified_gmt":"2022-05-06T21:43:15","slug":"41-percent-revenue-growth-for-pet-ecommerce-company","status":"publish","type":"page","link":"https:\/\/fixture.media\/results\/41-percent-revenue-growth-for-pet-ecommerce-company\/","title":{"rendered":"41% Revenue Growth for Pet eCommerce Company"},"content":{"rendered":"\n<p class=\"has-text-align-center\"><em>41% increase in revenue due to non-paid channels during the first 9 months of working with Fixture Media.<\/em><\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"has-text-align-center wp-block-heading\">Highlights<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group tiled-list is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group__inner-container\">\n<div class=\"wp-block-group box is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group__inner-container\">\n<p class=\"has-text-align-center\"><span style=\"text-decoration: underline;\"><strong>Increase in Revenue<\/strong><\/span><\/p>\n\n\n\n<h3 class=\"has-text-align-center wp-block-heading\">+41%<\/h3>\n\n\n\n<p>41% increase in revenue due to non-paid channels during the first 9 months of working with Fixture Media.<\/p>\n<\/div><\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group box is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group__inner-container\">\n<p class=\"has-text-align-center\"><strong><span style=\"text-decoration: underline;\">Additional Increase<\/span><\/strong><\/p>\n\n\n\n<h3 class=\"has-text-align-center wp-block-heading\">+25%<\/h3>\n\n\n\n<p>Additional 25% revenue increase on most recent conversion rate optimization project with this client.<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<h4 class=\"wp-block-heading\">The Problem<\/h4>\n\n\n\n<p>Client came to Fixture Media looking to increase sales from non-paid traffic channels, specifically organic search and referrals.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Our Solution<\/h4>\n\n\n\n<p>Fixture Media put together a plan that would combine the creation of new pages and promotional outreach to relevant businesses and organizations.<\/p>\n\n\n\n<p>An initial technical site audit for their custom CMS allowed our team to uncover sub-optimal site issues, preventing proper search engine crawling and indexation. Once the initial site issues were corrected, we researched and created landing pages including new products\/features, informational pet health pages, and pet resource partner pages.<\/p>\n\n\n\n<p>Our promotional outreach campaign involved researching and contacting relevant businesses and organizations in an effort to create mutual partnerships and improve brand visibility.<\/p>\n\n\n\n<div class=\"wp-block-columns box is-layout-flex wp-container-core-columns-layout-2 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group__inner-container\">\n<h3 class=\"has-text-align-center wp-block-heading\">Activities<\/h3>\n\n\n\n<div class=\"wp-block-group tiled-list is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group__inner-container\">\n<div class=\"wp-block-group tiled-list is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group__inner-container\">\n<ul class=\"tiled-list\"><li>Technical Site Audit<\/li><li>Promotional Outreach<\/li><li>Landing Page Creation &amp; Optimization<\/li><li>Conversion Rate Optimization &amp; A\/B Split Testing<\/li><\/ul>\n<\/div><\/div>\n<\/div><\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group__inner-container\">\n<h3 class=\"has-text-align-center wp-block-heading\">Client Profile<\/h3>\n\n\n\n<ul class=\"tiled-list\"><li><strong>Audience:<\/strong> B2C<\/li><li><strong>Business Model:<\/strong> Direct-to-Consumer eCommerce<\/li><li><strong>Client Size:<\/strong> Medium-sized Startup<\/li><\/ul>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<h3 class=\"has-text-align-center wp-block-heading\">Results<\/h3>\n\n\n\n<p>Non-paid traffic has increased 36% in the first 7 months of 2014 with organic traffic specifically up 60%.<\/p>\n\n\n\n<p>This increase in traffic resulted in 44% increase in the number of<\/p>\n\n\n\n<p>transactions and 41% increase in revenue from non-paid traffic sources. For organic search specifically, transactions were up 49% and revenue was up 41%.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>41% increase in revenue due to non-paid channels during the first 9 months of working with Fixture Media. Highlights Increase in Revenue +41% 41% increase in revenue due to non-paid channels during the first 9 months of working with Fixture Media. Additional Increase +25% Additional 25% revenue increase on most recent conversion rate optimization project &hellip; <\/p>\n","protected":false},"author":3,"featured_media":0,"parent":394,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_uag_custom_page_level_css":"","footnotes":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>41% Revenue Growth for Pet eCommerce Company - Fixture Media<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fixture.media\/results\/41-percent-revenue-growth-for-pet-ecommerce-company\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"41% Revenue Growth for Pet eCommerce Company - Fixture Media\" \/>\n<meta property=\"og:description\" content=\"41% increase in revenue due to non-paid channels during the first 9 months of working with Fixture Media. 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